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Warren Company Team Leaders

Thought Leadership: Mr. Lynch has been recognized for his ground-breaking work in creating "alliance architecture," and many of the profession’s bench-marking studies. He pioneered the initial research in Alliance Architectures with Best Practices research beginning in 1988, followed by a long series of bench-marking studies in Alliance Formation and Management. Mr. Lynch continues his quest to discover and innovate in the Strategic Alliance Profession. Robert is deeply engaged in the next edge of alliances, specifically the Role of Alliance Champions, how to use Alliances as Engines of Innovation, and the Alliances as the Foundation of the Emerging Networked Enterprises.

Consulting: In his consulting practice, Mr. Lynch places a strong emphasis on implementation in a wide variety industries ranging from aerospace (aviation & defense), automotive, energy, financial services (banking, real estate, insurance), high tech (computers, electronics, telecommunications,) and medical (biotech, heath care, instrumentation, pharmaceutical, managed health care), and petro-chemicals. His clients have included Accenture, Astra-Merck, AT&T, Bell Canada, BellSouth, Cisco Systems, Dow Chemical, Dupont, EDS, Eli Lilly, Flextronics. GE, Hewlett Packard, Honeywell, IBM, Intuit, Lockheed-Martin, Lucent, Media One, Mobil, Pfizer, Price Waterhouse Coopers, Procter & Gamble, Prudential, Smith Kline Beecham, Sprint, Telus, USAA, VeriSign, Warner Lambert, Wells Fargo, and Xerox.

Executive Coaching: Robert has acted as negotiations coach for scores of companies, joining them together in a strategic relationship. His commitment to training executives throughout the world in the best practices in alliance formation and management has resulted in over ten thousand people around the world with deep skills and capabilities in alliance formation and management. Robert often speaks before international and domestic business groups, and has appeared on television and radio, and syndicated tape distribution.

Author: He wrote the award winning book, The Practical Guide to Joint Ventures and Corporate Alliances (John Wiley & Sons, 1989)," the best selling book, Business Alliances: The Hidden Competitive Weapon, (John Wiley & Sons, 1993), and the popular chapter “Fostering Champions” for Peter Drucker’s Leader of the Future book (1999). He is currently writing two books: Strategy, Synergy, and Synchronicity – How to Master the Art of Strategic Alliances, and The Quest for Synergy. His numerous articles on alliances have appeared in a broad range of magazines. He is often quoted in business journals such a Nations Business, The Wall Street Journal, and The Conference Board Reports.

Boards of Advisors: Robert has served as advisor to numerous hi-tech companies where he provides strategic expertise, and he serves as an advocate for both the interests of the company and its alliance relationships.

Education: Mr. Lynch holds a master’s degree in Organizational Development from Harvard University and a bachelor's degree in International Relations from Brown University. He’s been a faculty member of the American and Canadian Management Associations and currently teaches alliance courses at the Universities of Alberta, British Columbia, and San Diego. 

Military: Lieutenant, U.S. Navy, Bronze Star, Combat Duty in Viet Nam, Special Commendation,

Personal: Mr. Lynch is listed in Who's Who: Global Leaders. He is founding Chairman of the Association of Strategic Alliance Professionals, and a co-founder of the Silicon Valley Innovation Institute. Robert resides in Naples, Florida.

Richard Marrs is most recently one of the three founders of Halifax, Nova Scotia-based Coemergence. The company develops advanced software applications for professionals who find, analyze and act on new business opportunities. While at Coemergence, Richard served as the company’s Vice President Business Development, Vice President Customer Solutions and as a member of the board of directors from 2000 –2006. He was involved in all aspects of the company’s start up and evolution to a successful company with commercial sales to a number of Fortune 500 companies.

His 35 plus years of experience and background includes work in collaborative innovation, strategic alliances & partnerships, software design, knowledge management, competitive intelligence, strategic planning, mergers & acquisitions, and materials management.

Prior to joining Coemergence, Richard spent over 30 years gaining experience in academia, teaching in public schools, managing small businesses, and within Fortune 100 companies in the worldwide mining industry where he worked in mergers and acquisitions, strategic alliances and partnerships, knowledge management, competitive intelligence, strategic planning, materials management and collaborative work practices.

He previously served as Director of Corporate Development at Magma Copper and later at BHP Copper as Vice President of New Business Development. During this time he traveled extensively in Asia, South America and Africa, developing extensive knowledge and experience in international business. Magma and BHP were considered two of the mining industry's most successful acquirers during the 1990s, and Magma was recognized and written about as one of the most innovative and well managed companies during that time. While at BHP, Richard laid the groundwork for a knowledge management function within the company.

After leaving BHP and just prior to helping found Coemergence, he served as president of knOwhere Inc., a Silicon Valley-based consultancy specializing in collaborative work processes and creative problem solving.

Richard has authored a number of papers and articles, and has led workshops at a number of knowledge management and competitive intelligence conferences. He has traveled extensively in

Asia, South America and Africa. Richard holds a BA in Psychology from the University of South Alabama in Mobile and an MBA from the University of Phoenix in Tucson, Arizona. From 1986 to 1990, Richard served as an adjunct faculty member at the University of Phoenix. He lives and works from his home in the San Francisco Bay Area.