Strategic RelationShift^TMUnique Management Required for Alliance Innovation

In the last decade there's been an explosive growth in the creation of strategic alliances. It's likely that as your company has expanded globally, you have tightened its integration by outsourcing its lines of supply, expanded your distribution net- work, and have probably created an extensive array of strategic alliances. Some may have failed altogether, others may be sputtering.

In fact, all too many alliances do not accomplish their intended goals. The lost investment can be millions of dollars, thousands of hours, and great opportunities.

Unfortunately, the experience may leave management with a feeling of being "burned," reluctant to enter other alliances, regardless of the opportunity they offer.

Alliance Regeneration -- The Model for the Future

As a pioneer in the alliance movement, you may have painfully discovered it takes new thinking and a new kind of management to architect and manage a successful cooperative venture. StrategicRelationShift^SM is systematic shift in architecture, strategy, quality of human inter-actions, and performance of an alliance.

The result of years of intense research, analysis, and application of the most advanced methods in alliance formation and management, and based on our extensive Benchmarking of Best Practices & Best Processes in Alliance Architecture, Breakthrough Methods, and Fast Time to Market Principles, Strategic Relation-Shift^SM transforms existing alliances into powerful performers by synergistically integrating the Critical “Three Dimensional Fit.”

We shift

• the Strategic Impactby applying the elements of best practices in strategic alliance architecture to address Strategic Imperatives, Value Proposition, Ability of Alliance to Create Bold New Future

• the Chemistry and Cultureby using the most advanced processes to Build Trust & Commitment, Create Breakthrough Teamwork, Develop Synergy between Organizations

• the Operational Capabilitiesby applying the most dynamic and powerful breakthrough project mechanisms capable of generating quantum leaps in performance. Fast Time to Market, Innovation Processes, Operational Integration, Governance and Structure

The High Stakes Alliance

The key question for any alliance professional is:

How do you ensure alliances perform up to their potential? 

This is the focus of The StrategicRelationShift^SM Program. It is designed for alliances in which there is a large investment of capital and substantial executive time. It addresses alliances in these common situations: